Absolut Vodka to debut U.S. TV ads on cable

09/3/2004 | NYTimes.com

Absolut Vodka, known for its stylish print ads, for the first time is venturing onto U.S. television with a campaign slated to launch Monday on cable networks such as E!, FX and VH1. The $10 million campaign for Absolut Raspberri also will include print, outdoor and online ads.

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