9 logos that have changed with the times

09/5/2013 | TheNextWeb.com

A logo must be diverse enough to work across outdoor ads and store shelves to Web and mobile spots, or a company risks looking out of place in the digital age, writes Emilie Futterman. A logo redesign may be "necessary for a company to move forward," but in the cases of Gap and Tropicana, they can also cause major consumer backlash, Futterman writes. This article looks at nine recent logo changes, including Motorola, Wendy's and eBay.

View Full Article in:

TheNextWeb.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Solutions Engineer
http://urbanairship.com
Portland, OR
Business Development Associate
inMarket Media LLC
CA
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA