Euromonitor analyst: Aloe, fruit flavors are among U.S. juice trends

09/5/2013 | Beverage World Publications Group

In the U.S., fruit-flavored drinks with no juice are gaining popularity, while lychee and blackcurrent are popular flavors in Asia, according to Jonas Feliciano, beverages analyst for Euromonitor International. He also predicted the rise of aloe in drinks as more consumers look for health-focused, functional beverages.

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