Nick's Pizza & Pub CEO: Social media success starts with the team

09/7/2010 | SmartBrief/SmartBlog on Restaurants

Nick's Pizza & Pub CEO Nick Sarillo didn't hire a pricey agency to map out a social media strategy for his chain. Instead, he asked for help from the social media-savvy folks who know the brand best -- his team. The move was a natural one for the man dubbed by Inc. as the "Blue-Collar Millionaire," whose business philosophy focuses on empowering the team.

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