John Lewis sees strong sales of baking products

09/8/2013 | HousewaresLive.net

The popular BBC2 television series “The Great British Bake Off” is helping to drive sales on baking products at John Lewis. Measuring cups and spoons, palette knives, rolling pins, stand mixers and blowtorches are among the top sellers, according to Rebecca Fletcher, the department store group’s assistant buyer for cookshop.

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