Survey: 40% of 18-to-34 demo watches streaming video every day

09/8/2013 | MediaPost Communications · eMarketer

Forty percent of TV viewers ages 18 to 34 watch online video or streaming digital content at least once a day, with another 14% doing so at least once a week, according to an Ipsos MediaCT survey. Among all viewers, live TV still dominates in prime time, but digital content beats out DVR and video-on-demand viewing during that time. Full-length movies are still the top streamed content type, the survey found.

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MediaPost Communications · eMarketer

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