GetGlue offers data tracking, new marketing options

09/9/2011 | PaidContent.org

GetGlue is sweetening its offerings for TV, movie and music companies by giving them self-serve tools to chart user response to their marketing on the check-in service and allowing them to add deals to their consumer appeals. A number of networks have signed on for the enhanced GetGlue Business service, including USA Network, Discovery, Oxygen and HBO.

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