Marketo integrates real-time viewer ID with Demandbase

09/9/2013 | DestinationCRM.com · BtoB Magazine

Marketo's cloud-based marketing platform and landing pages can now incorporate the Demandbase platform for real-time viewer identification and provide verification of company information for online forms. The integration will allow companies to improve their customer data and create better personalized ads, said Robin Bordoli, vice president of partner ecosystems and strategic alliances at Marketo.

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DestinationCRM.com · BtoB Magazine

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