Microsoft ad built around positive reviews for Windows update

09/10/2009 | Advertising Age (tiered subscription model)

A TV spot for Microsoft's Windows 7 spotlights the positive reviews the system is getting from bloggers and the trade press. The ad, which was to break on Thursday's season premiere of The CW's "Vampire Diaries," shows Kylie, a young girl featured in previous Windows ads, excitedly perusing the positive comments about the new system.

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