RIM's drive for consumers adds MySpace, TiVo, music

09/12/2008 | MocoNews.net · Network World · Light Reading Mobile

Research in Motion co-CEO Jim Balsillie detailed some of his company's aggressive plans for the BlackBerry to invade the consumer market with the disclosure of content deals with TiVo, MySpace, music streamer Slacker and Microsoft for its Live Search application. In his discussing his "four screens" strategy in a keynote speech at CTIA WIRELESS I.T. & Entertainment®, Balsillie also promised to announce more deals at a BlackBerry Developer Conference next month.

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MocoNews.net · Network World · Light Reading Mobile

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