Dallas-based Sun Holdings will double to nearly 400 quickservice units this year, including virtually all the Burger Kings in the Orlando-Daytona market and every Arby's in Dallas. The company, run by Guillermo Perales, has also cornered the Popeyes' market in Dallas and acquired 90% of the CiCi's locations in Houston. "When you have the whole market you can do what you think is the right thing. It's only one price, one promotion, one message."
Burger King franchisee aims to own entire markets
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