Branson: Sustainability is good for business

09/13/2010 | San Francisco Chronicle

Clean energy is good for economic development, Virgin Group CEO Richard Branson writes in an op-ed opposing the repeal of California's clean-energy law. "[A]t Virgin, we recognize that what is good for the environment also can be good for the bottom line," Branson writes, adding that sustainability is a core value across the brand. "As a result, Virgin America has been able to improve its financial performance while operating one of the most fuel-efficient fleets [of planes] in the U.S."

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