Chipotle shows off ethical sourcing in animated commercial

09/13/2013 | National Public Radio

YouTube/Chipotle

Chipotle has released a short film that touts the company's ethical-sourcing policies. The video features a scarecrow who wanders through a "Crow Foods Incorporated" factory, is horrified by the treatment of animals inside and decides to open his own ethically sourced eatery -- one that bears a marked resemblance to Chipotle.

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