IAB testing program certifies pros working programmatic campaigns

09/13/2013 | MediaPost Communications

The Interactive Advertising Bureau is introducing a Digital Ad Ops Certification program to help professionals deal with programmatic trading, writes Mark Walsh. The move follows a related certification program for digital sales executives. "This new certification is designed to test digital ad operations professionals' mastery of the intricate processes that drive digital marketing," said IAB's vice president of training and development, Michael Theodore.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Web Marketing
The Culinary Institute of America
Hyde Park, NY
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations
SEO
RetailMeNot
Austin, TX
Product Marketing Manager-B2C
RetailMeNot
Austin, TX
Partner Manager
RetailMeNot
Austin, TX