Good, bad news to be offered on Ford Web site

09/14/2006 | Boston Globe (tiered subscription model), The

Struggling automaker Ford Motor Co. is taking cues from social networker MySpace with its new "Bold Moves" Web site, which will offer straight talk about the company's successes and failures. "When the news is bad, we're going to cover the bad news," said Ty Montague, chief creative officer for JWT Co., which created the site. "When the news is good ... we're going to cover the good news."

View Full Article in:

Boston Globe (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY