FX lines up early advertisers for "The League"

09/14/2009 | Mediaweek

FX's upcoming buddy comedy "The League" is little more than words on paper at this point, but that hasn't stopped two major national advertisers from signing on for the show's initial six-episode run. Anheuser-Busch and DirecTV both have inked product-integration deals to be part of the series, which will be about pals who participate in a fantasy football league.

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