How restaurants can use catering gigs as free-ad opportunities

09/14/2011 | PizzaMarketplace.com

Catering acts as free advertising, boosts top and bottom lines and is a relatively easy service for a restaurant to add, writes Rosati's Pizza President Marla Topliff. Here are some tips for launching a catering operation, starting with narrowing the existing menu to the choices making the most financial sense.

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