Goodyear puts account into review

09/16/2005 | Advertising Age (tiered subscription model) · Adweek

The six agencies vying for the tire maker's $66 million business are: Euro RSCG, Publicis Worldwide, Saatchi & Saatchi, Carmichael Lynch, The Martin Agency, and McCann Erickson. Goodyear Tire & Rubber Co. will choose a new agency by the fourth quarter, a spokesman said.

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Advertising Age (tiered subscription model) · Adweek

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