InterContinental to guarantee "best online room rates"

09/17/2004 | EyeforTravel

InterContinental Hotels Group is set to launch a new online booking campaign guaranteeing customers of its site, www.icHotelsGroup.co.uk, that if they find a lower price for the same room through another Web site, IHG will beat the price by 10%. The site, which will cater to both business and vacation travelers, allows customers to book at Crowne Plaza, Holiday Inn and Express by Holiday Inn properties.

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