Students are more likely to eat veggies with catchy names

09/18/2012 | Huffington Post, The

Branding may be the key to getting children to eat their vegetables, according to a recent study. Researchers at Cornell University's Food and Brand Lab found that students were more likely to eat fruits and vegetables with catchy names, such as X-Ray Vision Carrots, Power Punch Broccoli, Tiny Tasty Tree Tops and Silly Dilly Green Beans. Researchers found that students were more likely to eat such offerings over a "Food of the Day" option.

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Huffington Post, The

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