PepsiCo, Unilever to expand Lipton partnership

09/19/2007 | BeverageDaily.com (France)

PepsiCo announced it will extend its distribution and marketing agreement with Unilever for its Lipton ready-to-drink tea brand in a bid to address the growing demand for healthier, noncarbonated soft drink alternatives. The agreement stands to double the partners' market presence as the venture is introduced to 11 countries across Western Europe and Asia.

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BeverageDaily.com (France)

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