Facebook bans dating company after it uses dead girl in ad

09/19/2013 | Advertising Age (tiered subscription model)

An online-dating company has been banned from Facebook, and apparently has shut its doors, after posting a Facebook ad that featured an image of a Canadian teenager who killed herself after an alleged rape. The incident "underscores the hazards of Facebook's self-serve advertising business, which assumes a certain level of competence among its users that was obviously lacking in this case," Simon Dumenco writes.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA