JetBlue debuts customer-focused ad campaign

09/20/2013 | Travel Daily News International (Greece)

JetBlue Airways is unveiling an ad campaign called "Air On the Side of Humanity." The campaign focuses on JetBlue's commitment to customer service, and was created with the Mullen ad agency. "We want this campaign to make travelers question their own flight experiences and show that there is a better way to fly right in front of them with JetBlue," said Marty St. George, senior vice president of marketing for the carrier.

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Travel Daily News International (Greece)

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