P&G blitzes sports sites

09/21/2005 | Advertising Age (tiered subscription model)

Procter & Gamble Co. is promoting Prilosec OTC's "NFL Season of a Lifetime" sweepstakes with major buys appearing today on the Web sites of Yahoo! and ESPN. The media buy, executed by agency Startcom MediaVest, is reportedly P&G's single-biggest online campaign, blanketing key sites with rich media and banner advertising.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY