WPP's Sorrell: "The watchword is caution"

09/22/2011 | MediaPost Communications

Marketers are so far continuing to spend in line with their planned 2011 budgets, but WPP CEO Martin Sorrell admitted to harboring some nervousness during a financial presentation in New York, in which he said media and business professionals remain cautious about future spending. WPP's own budget plans for 2012 call for keeping expenses flat.

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