BidPlace ad exchange in the works from AOL's Platform-A

09/23/2008 | CNET · Mediaweek

BidPlace, a new ad exchange for sites run by AOL, its partner sites and third-party operators that use AOL's Platform-A, is set to launch in the first half of 2009. The new service reportedly will offer users the ability to manage, via the Web, ad budgets and bids and track analytics, according to this article.

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CNET · Mediaweek

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