Making social media work for your business

09/23/2013 | Small Business Trends

You can make the most of social media in several ways, such as by striving to expand your network, participate in conversations with customers and show your followers you appreciate them, writes Pratik Dholakiya. "Don't make your social media efforts all about you," Dholakiya advises. "Try to take some time to shine the light on others."

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