Use digital tools for online, in-store customer satisfaction

09/23/2013 | B2C Marketing Insider

Online and in-person retailers can offer a customized experience for shoppers by retaining details from their previous visit using digital tools. "The opportunity to create a better customer service experience may still be in-person, but it's hard not to notice how fast the digital experience is catching up," Shep Hyken writes.

View Full Article in:

B2C Marketing Insider

Published in Brief: