Commentary: Macy's Calvin Klein event a step forward

09/25/2007 | Barron's (subscription required)

The World of Calvin Klein at Macy's, a 10-day event designed to promote Calvin Klein merchandise and launch several exclusive new products, was launched in San Francisco and New York. Macy's is taking advantage of its national presence to push its most important private and national brand labels, according to this writer, who says the event also could help boost Calvin Klein.

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