Study: Social nets leak personal data

09/25/2009 | Ars Technica

Most users assume their social-networking consumption data are anonymized before they gets passed on to third-party advertisers, but sites such as Facebook and LinkedIn define anonymity loosely, Jacqui Cheng writes. Your social-media profile's unique identifier is included in the data passed on, and advertisers can easily match it to your name and listed phone numbers, researchers found.

View Full Article in:

Ars Technica

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Santa Barbara, CA
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Associate Director of Ad Operations
Opera Mediaworks
New York, NY