Car makers have MPG on their mind

09/27/2005 | Wall Street Journal, The

General Motors, Ford Motor and DaimlerChrysler's Chrysler Group are playing up fuel economy in their latest marketing campaigns in response to rising domestic gasoline prices, TNS Media Intelligence says. The new ads tout GM's "20 that get 30," Ford's hybrid engines and Chrysler's "multi-displacement system."

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Wall Street Journal, The

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