Contest winners will have ads on Super Bowl

09/27/2006 | NYTimes.com

Some lucky budding creatives will have the honor of watching their ad run during Super Bowl XLI, on Feb. 4, 2007, on CBS. Frito-Lay is sponsoring an advertising contest, with voting -- on five finalists chosen by the company -- open to the public. Chevrolet is keeping a tighter grip on its contest: College students are invited to submit ideas for ads and the top entry will be produced by the automaker's agency, Campbell-Ewald.

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