Verizon Wireless reverses Naral campaign decision

09/27/2007 | Wall Street Journal (free content), The

Verizon Wireless has backed off a plan to prohibit Naral Pro-Choice America from offering opt-in text messages to users who sign up by using a short code. "The decision to not allow text messaging on an important, though sensitive, public policy issue was incorrect, and we have fixed the process that led to this isolated incident," spokesman Jeffrey Nelson said.

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Wall Street Journal (free content), The

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