TBWA nabs global Tassimo account

09/27/2009 | Adweek

Omnicom Group shop TBWA has won global ad duties for Kraft's Tassimo beverage system, which brews individual cups of hot beverages, and is sold in the U.S., Canada and across Europe. Kraft is shifting the account from WPP Group's Ogilvy & Mather, which continues to handle Kraft brands like Maxwell House and Crystal Light, per this article.

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