Merchants discover the benefits of in-store apps

09/27/2011 | PC Magazine

Brick-and-mortar merchants are fighting back against mobile applications that encourage online buying with apps designed to drive in-store sales. Target's app lets smartphone users scan bar codes for prices, apps from Best Buy and Wal-Mart allows users to check for in-stock products, and ShopKick rewards customers for going to the store.

View Full Article in:

PC Magazine

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Regional Marketing Manager
American Girl
Chicago, Illinois
Merchandise Planner
Academy Sports + Outdoors
Houston, Texas
Chief Information Officer
Total Wine & More
Potomac, Maryland
Human Resources Director, Distribution Services
Bed Bath & Beyond
Union, New Jersey
product guidance manager, Research & Development Sensory - Seattle, WA
Starbucks
Seattle, Washington