U.S. mobile ad spending is likely to grow 81% this year, easing to 61% in 2014 and 53% in 2015, according to an estimate by Publicis-owned ad agency ZenithOptimedia. That growth rate will outpace overall Internet ad spend, which is expected to rise 16% a year to account for 27.8% of all U.S. ad spend in 2015.
Study: U.S. mobile ad spend growth outpaces online
SmartBrief Job Listings for Media
|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
|New York, NY|
|Director of Business Development - Denver/New York||
|Director of Marketing - Denver||
UNIVERSITY OF VIRGINIA