Study: U.S. mobile ad spend growth outpaces online

09/30/2013 | TechCrunch

U.S. mobile ad spending is likely to grow 81% this year, easing to 61% in 2014 and 53% in 2015, according to an estimate by Publicis-owned ad agency ZenithOptimedia. That growth rate will outpace overall Internet ad spend, which is expected to rise 16% a year to account for 27.8% of all U.S. ad spend in 2015.

View Full Article in:


Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
Programmatic Manager
A+E Networks
New York, NY