Tips for recruiting on Twitter

09/30/2013 | SmartBrief/SmartBlog on Social Media

Twitter's strengths as a recruiting tool are that it encourages direct interactions between workers and employers, and it puts both parties on equal footing, says HR blogger Erin Osterhaus. Companies can boost their presence on Twitter by encouraging employees to tweet about job openings and company activities, Osterhaus says. A bad strategy is to limit your company's tweets to standard job listings, she says.

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