Microsoft adds click-to-call feature to search ads

10/1/2013 | MediaPost Communications

Microsoft has launched a call feature for desktop and mobile advertisements that appear in Bing and Yahoo search results. The click-to-call feature works through Skype and offers marketers data on call length, cost and spending data. Microsoft also updated the ads to include a link to directions.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY