Report: Ad rates for cable nets grew by 4.8% in 2012

10/1/2013 | Broadcasting & Cable

The cost of cable network ads went up 4.8% last year, SNL Kagan reports. Cable network CPM rates averaged $6.22 but continue to lag national broadcast channels, according to the report. ESPN, with an average CPM of $19.29, is among 10 cable networks with CPMs at $10 or higher, followed by MTV, with $13.10 on average.

View Full Article in:

Broadcasting & Cable

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Vice President, Public Relations
iCrossing, Inc.
San Francisco, CA
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO