Campaign focuses on metastatic breast cancer

10/3/2011 | MediaPost Communications

Though significant progress has been made in extending breast cancer patients' survival, many still die of the disease. CementBloc's "The Pledge To Fight Forward" campaign includes a website encouraging supporters to send an electronic postcard and a "snail mail" postcard to show support and spread awareness of metastatic breast cancer. "This campaign is designed to let [patients with metastatic breast cancer] know there is a community out there that supports them," said CementBloc partner Elizabeth Elfenbein.

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