Facebook has a plan for mobile advertising, says COO

10/3/2012 | SmartBrief/SmartBlog on Social Media · CNET

Facebook has plans for mobile ad solutions that will bring a "great return" and help boost engagement for marketers, says Chief Operating Officer Sheryl Sandberg. The social network is "very focused" on developing smartphone- and tablet-friendly ad formats, likely including ways to insert ads into users' newsfeeds. "Mobile is a huge opportunity for Facebook," Sandberg added.

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SmartBrief/SmartBlog on Social Media · CNET

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