Small innovations are a big deal

10/5/2010 | Wall Street Journal, The

In considering the history of innovation, it's tempting to focus only on earth-changing inventions, writes Megan McArdle in this review of "Where Good Ideas Come From," by Steven Johnson. But the truth is that incremental innovations matter just as much as big breakthroughs. To change the world, paradigm-shifting basic research has to go hand-in-hand with the countless less dramatic innovations necessary to bring a new product to market, McArdle argues.

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