One simple idea can be a big deal for a small business

10/6/2009 | Small Business Trends

The surprising success of a user-generated Web site called demonstrates how simple a good idea can be, writes branding expert Lisa Barone of Outspoken Media. The site, which lets users post silly cat photos, reportedly has earned $1 billion in two years and gave way to an instant New York Times best-selling book. "I think a lot of small business owners forget to be simple," writes Barone. "They think that in order to compete with the guy down the street that they have to be bigger and more impressive."

View Full Article in:

Small Business Trends

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Director, Workforce
Arlington, VA
VP of Video Content Distribution
Calkins Media
Levittown, PA
Administrative Assistant
Watco Companies
Los Angeles, CA