How to align sales and marketing

10/6/2011 | Dealmaker365

Sales and marketing departments have an often-tense relationship, and bringing them together takes a shared blueprint for action, Donal Daly writes. Such a plan should "equip anyone selling or marketing high value, complex products to large corporations with a defined process that can be molded to an individual salesperson's style but which also takes much of the uncertainty out of the sales process," Daly writes. Daly's six-step plan includes selecting customers, understanding their needs and closing the deal.

View Full Article in:

Dealmaker365

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Talent Relations Coordinator
HSN
Saint Petersburg, Florida
Analyst, Store Strategy and Method Improvements
Ross Stores, Inc
Dublin, California
Product Manager
Smithsonian Museum Retail
Washington, Dist. Columbia
Mgr of Merchandising and Supply Chain Systems
BJ's Wholesale Club
Westborough, Massachusetts
communications program manager, Partner Resources-Seattle, WA
Starbucks
Seattle, Washington