How Bally Technologies hit the innovation jackpot

10/7/2013 | Harvard Business Review online

Casino gaming supplier Bally Technologies has increased R&D spending in recent years, with the result being a tripling of return on assets. That success stems not just from the additional innovation spending but from Bally's implementation of a framework designed to identify opportunities, encourage employees to come forward and have executives assess progress on a weekly basis. "Innovative companies focus on the right set of outcomes. They tailor what is measured, monitored, and controlled to suit their focus, and strike the right balance between performance and innovation," write Vijay Govindarajan and Srikanth Srinivas.

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