Adults prefer stronger-flavored foods

10/8/2007 | Boston Globe (tiered subscription model), The

Food scientists and market researchers observed that as baby boomers age, their taste buds and smell preceptors start to dull, leading them to crave foods with stronger flavors. Older adults' increased demand for richer- and bolder-flavored products continues to shape the food industry and has driven manufacturers to innovate product lines by creating aromatic and spicier foods.

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