Yahoo! still rolling out search upgrades

10/8/2009 | Advertising Age (tiered subscription model)

Despite a pending deal to outsource Web search to Microsoft's Bing in a revenue-sharing deal, Yahoo! continues to launch improvements and new features for its own search engine. The integration is expected to take up to two years, assuming regulatory approval is forthcoming. Yahoo! VP of search marketing David Pann said: "We have a very valuable search marketplace, and we are going to continue to invest in it; to not do that would be unfair to our advertisers and to consumers."

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