British women seek anti-aging, anti-wrinkle options

10/8/2013 | Professional Beauty (U.K.)

According to Promotional Codes, more than 70% of British women 25 to 65 say that anti-aging and anti-wrinkle claims matter when they choose skin-care products. And 59% of those women say they look for products to help remedy dark circles under their eyes, and 54% focus on items for sensitive skin.

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