Interactive screens grab attention in NYC subway station

10/8/2013 | Digital Signage Today

Two video-screen walls at the Columbus Circle subway station in New York City are catching commuters' attention with interactive displays promoting the new Lifetime TV series "Witches of East End." One of the walls features an interactive game with an on-screen eye that tracks those walking by, reacts when people stop to watch and encourages watchers to use gestures to ward off spirits in a dark forest.

View Full Article in:

Digital Signage Today

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA